Cute and cuddly turns into a serious eCommerce success.
- Improved page speed.
- Increased organic traffic.
- More sales leads.

The Requirement /Brief
Remove archaic and chaotic use of email to manage hundreds of simultaneous orders in production and handing. Provide a production line style system to enable each area to work autonomously of each other. Reduce training costs by providing guidance to staff throughout the production process.
The Solution
My Teddy required lots of custom functionality, particularly in relation to the personalised embroidery that is so central to the brand’s success. As part of the process, Kook created customised integration between the website and their warehouse to better automate their manufacturing process, increasing efficiencies.
The Outcome
Designer Dashboard: Incoming orders. Designers create embroidery design, upload into dashboard and emails to customer for approval.
Approval Dashboard: Customers are asked to approve their design. The system has the ability to resend or move orders to another dashboard.
Production: Orders are approved and sent to production.
Labelling: After consignment created they are pushed to the labels dashboard where staff print the labels. Offers ability to bulk print all labels at once.
Packing: Products packed and labels added.
Disptach: Items ready for pickup by Australia post. Once Australia Post picks up the consignment, items are moved into completed.
What we did
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