Affiliate marketing is the internet-based marketing practice of promoting online products or services through an affiliate’s network, which could contain blogs, email marketing, search affiliates, shopping directories or even videos. Affiliate marketing and affiliate programs are considered effective low-cost internet advertising strategies.
The key benefit associated with affiliate marketing is the cost-effective solution it provides. Affiliate marketing operates under a results-based cost structure: so you only pay when you get results, and pricing is typically set up as either of the following:
There are several key factors that are required to achieve an effective affiliate marketing program, including your ability to motivate, communicate and recruit marketing partners. It is important to remember that affiliate marketing is not a stand-alone system, and should be used as an integrated approach with other marketing systems.
In such a continuously changing environment it is important that your affiliate marketing system is analysed and evaluated continuously.
At Kook, we maintain that we are the experienced marketing team that can give you the most successful combination of attention, resources and tools to boost your marketing effectiveness. The team at Kook currently work with a number of reputable affiliate networks such as Commission Factory.