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Google Merchant Center and user management

Instructions for user management for Google Merchant Center, a vital component of Google Shopping campaigns for ecommerce websites.

Like the other Google services, Google Merchant Center allows for multiple users to access the one account. While there are two different permission levels for Google Merchant Center, these vary only by access to the ‘Users’ tab. To provide access to Google Merchant Center:

  • Sign into your Merchant Center account at
  • Expand the ‘Settings‘ menu
  • Within this expanded menu, select the ‘Users‘ option
  • Once within the ‘Users settings’ page, simply select ‘Add user account‘
  • Insert the email address of the user you wish to invite (for Kook, add, and then to select an access level
  • These settings are finally confirmed by selecting ‘Add user‘ (as illustrated below)

GoogleMerchantUsers GoogleMerchantEmail GoogleMerchantAdd

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